How is Basic going for you? Did it get any better? I started a Basic campaign recently. After the first day it seems Apple just stopped serving the ads for my Basic campaign. I also tried increasing the CPI but that hasn't been successful yet (I'm going to give it a little more time).
What's weird is I can only find the Ad in the App Store on a direct search of my app name. My concern of course with that is Apple charging me for installs on a direct search of my app by name (since they place the Ad over the organic result). If the ad is being served as a result of other search queries, I haven't been able to find it. Of course if Search Ads starts getting my app valuable installs all is forgiven but I haven't really seen Basic do anything so far.