must I side load to my own devices?

I suppose I can just try this someday, but does anyone know whether Xcode will let me run/install one of my apps onto somebody else's device? I can easily load to my own iPad, of course, but I'm interested in sharing my (private, unpublished) app with a few other people -- maybe even a couple dozen people.
Installing from Xcode to a connected device will add that device to your Developer account.

TestFlight may be a better way.
You can either:
  • Register an email address for each tester

or
  • Share a link, to install the app

must I side load to my own devices?
 
 
Q