How can I increase app downloads?

If you want to increase your app downloads, you should know what motivates a download first.

ASMBEE do a research about this question, and here are some answers.

• Specific task: Users need the app to accomplish a specific task, log on to their bank for instance.
• WOM: Word of Mouth - a friend of the user just downloaded the app, and loves it.
• Ad: They have seen an advertisement of the app, and want to try it.
• Top charts: They have seen the app highlighted on the App Store.
• Already using: They have used the app before.
• Social - Organic: They have seen the app on social media.

I can figure out that you haven’t the experience of ASO, maybe you can use an ASO tool. You can take above issues into consideration when you deal with it. Personally, I usually use the ASMBEE, especially the ASO boost service, which can rank your app to the front of the top chart.

What’s more, if your app targets on North America, you can do ASM (App Search Marketing), Apple released Apple Search Ads in North America last year, I think it is a good chance to you, if you are not good at it, you’d better find an agency. Ads is the most intuitive way for you to promote your app now.

Hello, guys!

According to your situation, app store optimization is a good method to help you get app installs. It is a process of making the app more visible in App Store so that more users would like to install your app. There are some details about this method:

(1) icon and title: you must design an appealing and attractive icon and title of your app, and you can add the keywords to the title, which can improve the search ranking of your keywords and make your app looks more professional.

(2) description: the description mainly introduces your app, including the function, the goal, and the websites, etc. You can also add the keywords in your description.

(3) screenshots: a good app must have the high-quality screenshots, which asks you to create appealing and compelling screenshots. Also, you can add some screenshots of reviews and content about your app, which shows the real information and experience from the users of your app.

(5) ratings and reviews: 4/5 stars ratings and positive reviews are the important references to users. To increase the installs of your app, you can incentivize users to leave feedback. Of course, if you have enough budget, you can buy ratings and reviews from a reliable reviews service provider.

(6) keywords research: keywords serve as the decisive part of app store optimization. With the limit of characters, finding the appropriate keywords of your app is very important. In this part, you can analyze the keywords of your competitors, creating the relevant, competitive and localized keywords to improve the search ranking of keywords. Indeed, buying keywords search installs is also a good way to help you optimize your keywords if you have enough budget.

Hope these methods can help you a lot and good luck!

ASO( app store optimization) is a process to increase downloads. Many factors in ASO, you can pay attention on it to increase downloads, like your app name, description, app icon, title, screenshots, videos.