I've gotten past this issue. My scheme was not set up properly. I was not archiving the iOS Container app.

It looks like this has been resolved

With more experimentation if I log out of my developer account in Xcode settings then I see the "Get Started" button in the screen shot. However once I log into my developer account I have the problem. Thanks for the feedback since this was my first time messing I spent a stupid amount of time trying to work through it.

I believe I am meeting requirements. I am using GitHub. and have even tried re-cloning my repo from Xcode. I also tried disabling the the Apple's firewall in System settings. I tried on my personal network and also tried from a cell hotspot. Don't think a firewall is the issue. In documentation under the cloud tab I see that users have this "Get Started" option (see screenshot). I don't think I've ever seen this. In this section when I visit the cloud tab it just says "Loading Products" then eventually times out and says "Could not load Xcode Cloud data"