A few relevant data points:
-The sub option is $3/mo. and the lifetime is $50
-The new app is a bit more niche so I expect it not to sell as well, maybe half as well as the first app
-After 12 months, I currently retain only 30% of subscribers with the first app. Although some of that could be people quitting subscription and paying for the lifetime. I also don't have a trial so it includes a lot of people subscribing for just a month
Topic:
App Store Distribution & Marketing
SubTopic:
General
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