Can I Update App Store Screenshots & Text Without Submitting a New Build?

Is it possible to submit updates to our App Store content (such as new screenshots, Promotional text, or description) using a previously approved build, without submitting a new binary? Essentially, we want to ensure that metadata updates can be reviewed independently and won’t need to be coupled with a feature update. This is primarily because we’d like to avoid a situation where a feature update gets delayed or rejected due to issues in the metadata.

Could you please confirm if this is supported? And if so, are there any best practices or guidelines we should follow when submitting metadata only updates?

Answered by App Review in 856563022

Thank you for your post. We recommend that you sign up for a session with App Review during the weekly Meet with Apple event. Sign in with your Developer ID and select "Request a one-on-one App Review consultation". A member of the App Review team will help you with your questions regarding the review process and the App Review Guidelines.

No

Confirm. But is is so easy to submit a new version with "small bug fixes". There are always.

 

we’d like to avoid a situation where a feature update gets delayed or rejected due to issues in the metadata.

What's the risk ? As long as the new version is not approved, the old one remains available.

Accepted Answer

Thank you for your post. We recommend that you sign up for a session with App Review during the weekly Meet with Apple event. Sign in with your Developer ID and select "Request a one-on-one App Review consultation". A member of the App Review team will help you with your questions regarding the review process and the App Review Guidelines.

Can I Update App Store Screenshots & Text Without Submitting a New Build?
 
 
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