Hi all,
We submitted our app in App Store Connect in August and initially got quick responses from Apple (~2 days).
On Aug 22, we were rejected under Guideline 4.3(b) (Design - Spam). Our app is a dating app, so we understand why it can trigger the guideline, but we believe it offers a meaningfully different experience from what's already on the Store and wanted to make our case.
The Review team's rejection message invited us to reply with more information, so we did on Aug 24. We haven't heard anything back since. We sent a follow-up on Sep 7, and that's also gone unanswered.
It's now been about three weeks of silence after our initial reply.
A few questions for anyone who's been through this:
Is it common for Resolution Center threads to go quiet like this after a 4.3(b) rejection? Has anyone had success getting a response by escalating, and if so, how (phone support, a fresh submission, something else)? Should we go through the formal Appeal process instead, or does that risk cutting off the conversation we already started in Resolution Center?
Any advice from people who've navigated a similar situation would be appreciated. Thanks!