I have received Guideline 4.3(a) rejections on five apps in the space
of a week, and I would like help understanding what my account is
being compared against, because I am now guessing.
The app I most recently resubmitted is Real Cost: Loan Calculator
(Apple ID 6804081720).
WHAT I CHANGED BETWEEN SUBMISSIONS
After the first 4.3(a) I accepted that the reviewer was right about
what they were shown: the one thing my app does that the category does
not was behind the in-app purchase, so the app opened as yet another
loan calculator. I made that feature free for everyone with no limit,
rewrote the metadata, added an app preview, and lowered the price.
I received the same rejection.
WHAT I MEASURED BEFORE POSTING
The app is 5,054 lines of Swift across 39 files. Zero remote package
dependencies, no third-party frameworks, no advertising SDK, no
analytics, and no network calls of any kind. It ships with 118 unit
tests written against its own loan math and document parser.
I compared every non-comment line of Swift across my own projects.
Real Cost's highest overlap with any other app I have submitted is
6.9%, and that fraction is ordinary SwiftUI scaffolding.
I surveyed 181 loan and debt apps in the US store. None of them
reads the lender's own paperwork, which is the feature this app is
built around and which is free in the current build.
THE PART I CANNOT EXPLAIN
The rejection text changed between submissions. The earlier ones said
the app shares a similar binary, metadata and/or concept as apps
submitted "by other developers". The most recent one says "by you or
other developers".
I do not know whether that wording is meaningful or simply a different
template. If it means my own apps are the comparison, I would like to
know which ones, because the measurement above says they do not share
code.
WHAT I AM ASKING
Could someone tell me which specific app or apps my submissions are
being compared to, or which part of the binary or metadata is
triggering this? I replied in Resolution Center several days ago
asking the same question and have not had an answer yet.
I would rather make one real change than keep guessing and resubmitting,
which I understand is the behaviour the guideline exists to stop.
Thank you.
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